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Percy

The Disruptors

How 15 Successful Businesses Defied the Norm

Medium: Buch
ISBN: 978-1-3986-1648-6
Verlag: Kogan Page
Erscheinungstermin: 03.09.2024
vorbestellbar, Erscheinungstermin ca. September 2024
Fearless, innovative, driven and daring. These are the qualities of a disruptor: a business that is willing to take risks to achieve incredible success.

In The Disruptors, leading business journalist Sally Percy investigates the stories behind some of the world's most innovative businesses, who took unconventional and trailblazing approaches to overcome the competition and achieve success.

Spotify, Nintendo, TikTok and A24. These are all businesses that have taken disruptive pathways to success and have redefined their industries. The Disruptors dives into the strategies behind these stories, offering valuable insights into innovative and daring entrepreneurship.

Produkteigenschaften


  • Artikelnummer: 9781398616486
  • Medium: Buch
  • ISBN: 978-1-3986-1648-6
  • Verlag: Kogan Page
  • Erscheinungstermin: 03.09.2024
  • Sprache(n): Englisch
  • Auflage: 1. Auflage 2024
  • Produktform: Kartoniert
  • Seiten: 280
  • Format (B x H): 129 x 198 mm
  • Ausgabetyp: Kein, Unbekannt

Autoren/Hrsg.

Autoren

Percy, Sally

Sally Percy is an experienced journalist, editor and author specializing in leadership and management. She is a leadership contributor to Forbes.com. She is a former editor of Edge, the official journal of the UK Institute of Leadership and her writing has appeared in publications such as The Telegraph, CFO World and The Times.

Chapter - 00: Introduction; Chapter - 01: A24: From Indie Distributor to Industry Darling; Chapter - 02: AirBnB: The Wacky Idea That Became a Travel Titan; Chapter - 03: Beyond Meat: Taking a Bite Out of the Meat Market; Chapter - 04: Crocs: Shoes You Love to Hate; Chapter - 05: Deciem: Busting the Beauty Myths; Chapter - 06: Ethereum: Harnessing the Power of Community; Chapter - 07: Gymshark: Leading the Athleisure Revolution; Chapter - 08: HelloFresh: A Business Built on a Box; Chapter - 09: Nintendo: From Playing Cards to Mario Kart; Chapter - 10: Octopus Energy: Accelerating the Green Transition; Chapter - 11: OnlyFans: Supercharging the Creator Economy; Chapter - 12: OpenAI: Turning Science Fiction into Reality; Chapter - 13: Spotify: How Streaming Saved the Music Business; Chapter - 14: Tesla: Driving the Electric Car Revolution; Chapter - 15: TikTok: The App That's Impossible to Ignore; Chapter - 16: Conclusion;