Managing the Reality of Virtual Organizations

This book comes at a time when virtual organizations
(VO), are proliferating exponentially due to the twin catalysts of
globalization and technological enablement. It provides conceptual frameworks
and simple tools for identifying and addressing the complexities of managing
geographically dispersed, virtually linked organizations, which may have grown
organically or inorganically into a potpourri of multiple cultures,
capabilities and practices. These can help to scientifically assess the impact
of virtualization, balance the physical with the virtual and manage risks using
early indicators. The book provides mechanisms to recognize, localize, measure
and address vulnerabilities. Ensuring knowledge transfer effectiveness (KTE) is
vital in VOs. A diagnostic tool has been evolved to measure KTE, isolate
problems and weak links and plan effective interventions. A set of critical
factors to increase the probability of success of globalization strategies have
been identified. This book interleaves theory with practice and provides
insights drawn from conversations with business leaders, exploratory surveys,
and in-depth research using a large sample. The solid methodological
underpinnings serve as a useful template for researchers, while the models can
be contextualized to suit any organization.



Foreword by Mr. Ajit Balakrishnan, Chairman and CEO, Rediff.com;
Chairman, Board of Governors, Indian Institute of Management Calcutta.